One subscription · Published limits

WAPing pricing:
platform fee, not Meta Cloud API

You pay WAPing for the platform—dashboard, automation, storage, and on paid tiers REST + webhooks. WhatsApp links by QR in our app, not via Meta’s Cloud API product or a BSP queue.

No credit card for free tier
No setup fee
Cancel anytime
GDPR-minded controls

What your subscription covers

  • Operator tools: team inbox, campaigns, scheduling, auto-reply, contacts, media, activity views — tied to the WhatsApp session(s) you link.
  • Proof and control: message logs, device/session status, automation flows — within your plan's retention and caps.
  • Developer surface (paid tiers that include it): REST API keys, outbound webhooks, and integration patterns documented at docs.waping.app. Starts on Starter ($29/mo), not on Free.
  • Not included in the subscription: Meta BSP fees, Meta Cloud API conversation charges, or Meta template approval — because this is not that product path.

Glossary · Last updated 2026-04-03

WAPing is a QR-based WhatsApp operations platform — not Meta’s official WhatsApp Business API product and not a Meta BSP. REST API and webhooks start on Starter ($29/mo). Canonical reference: docs.waping.app · On-site quickstart.

TermMeaning
DeviceOne WhatsApp account linked to WAPing through a QR scan in the dashboard. Outbound sends and inbox are tied to a device ID. Each plan publishes a maximum number of linked devices (see plan cards above).
Outbound messageEach outbound send you initiate (text, media, or interactive payload) counts as one message toward monthly limits. Inbound messages and delivery/read receipts do not count as outbound.
API accessREST API keys and programmatic use of WAPing’s HTTP API and related developer tools. Not included on Free — starts on Starter ($29/mo) and higher.
WebhookHTTPS callbacks WAPing POSTs to your URL for events (e.g. inbound message, delivery update). Configure endpoints in the dashboard on tiers that include developer access (same tiers as API).
Plan limitsPublished caps (devices, outbound messages per month, contacts, storage, seats, retention, auto-reply rules, etc.) apply per workspace. Hitting a cap blocks further use in that category until the next cycle or an upgrade — we surface usage in the app.
Data retentionHow long message and activity history are kept in WAPing for your workspace, per plan (e.g. 7 days on Free, longer on paid).
Team memberA user seat in the workspace with dashboard access. Limits vary by plan.
Active applicationsDeveloper “applications” or integrations registered against your workspace (API clients, automations). Caps apply per plan — see the feature list on each card.

Published numeric limits (for quotes)

Same figures as the plan cards above—condensed for tables, RFPs, and LLM summaries. HTTP rate limits (429) are separate; see /docs/rate-limits.

PlanWhatsApp devices (linked)Outbound messages / monthREST API & webhooks
Free1500Not included
Starter13,000Included
Growth530,000Included
Pro15300,000Included
Enterprise501,000,000Included

Free

Free tier

Use the dashboard on the free tier. No credit card. API and several advanced features require Starter or higher.

Best for: Solo operators validating inbox, light sends, and retention needs under Free caps — without API keys.

Freeforever
1 WhatsApp device
500 outgoing messages / month
1,000 contacts
10 contact groups
1GB storage
1 team member
7-day data retention
3 auto-reply rules
Group pulling
Start Free

Forever free · No credit card

Paid plans

Higher tiers raise device caps, outbound message quotas, storage, seats, and retention. API and webhooks are included on every paid row below.

Starter

Individuals and small teams that need API and webhooks.

Best for: Small teams shipping integrations: REST API, webhooks, and production messaging within Starter limits.

$29/mo
Billed monthly
  • 1 WhatsApp device
  • 10 active applications
  • 3,000 outgoing messages / month
  • 5,000 contacts
  • 50 contact groups
  • 10GB storage
  • 5 team members
  • 3-month data retention
  • API & developer access
  • 10 auto-reply rules
  • Group pulling
  • 1,000 number scanner
Get Started

No credit card

Most Popular

Growth

For growing teams running higher volume on WhatsApp.

Best for: Teams running several linked numbers, higher monthly volume, and longer retention than Starter.

$99/mo
Billed monthly
  • 5 WhatsApp devices
  • 100 active applications
  • 30,000 outgoing messages / month
  • 50,000 contacts
  • 500 contact groups
  • 50GB storage
  • 15 team members
  • 6-month data retention
  • API & developer access
  • 100 auto-reply rules
  • Contact notes
  • Group pulling
  • 30,000 number scanner
Get Started

No credit card

Pro

Higher volume teams with more devices and retention.

Best for: High-volume ops: many devices, large contact bases, long retention, and unlimited auto-reply.

$249/mo
Billed monthly
  • 15 WhatsApp devices
  • Unlimited applications
  • 300,000 outgoing messages / month
  • 300,000 contacts
  • 2,000 contact groups
  • 200GB storage
  • 100 team members
  • 1-year data retention
  • API & developer access
  • Unlimited auto-reply
  • Contact notes
  • Group pulling
  • 100,000 number scanner
Get Started

No credit card

Enterprise

Large organizations — talk to us for fit and limits.

Best for: Organizations that need maximum published limits and sales-led onboarding for fit.

$499/mo
Billed monthly
  • 50 WhatsApp devices
  • Unlimited applications
  • 1,000,000 outgoing messages / month
  • 1,000,000 contacts
  • 5,000 contact groups
  • 1TB storage
  • 200 team members
  • 5-year data retention
  • API & developer access
  • Unlimited auto-reply
  • Contact notes
  • Group pulling
  • 500,000 number scanner
Contact Sales

Custom quote

Limits and features match the cards above — no hidden per-message fees from WAPing. Questions? Contact us.

Pricing FAQ

Devices, messages, API, onboarding, and Meta — in plain language.

Free tier first—no card

Sign up, link WhatsApp with QR, use published Free limits. Upgrade for API, more devices, or higher quotas. Cancel anytime.